BILSTEIN Prevents Counterfeits with Authentic Vision
Authentic Vision is proud to announce its partnership with BILSTEIN, a leading brand in the automotive aftermarket, as part of the launch of its newly redesigned packaging and product protection strategy in 2026.
With this update, BILSTEIN introduces a high-security label powered by Authentic Vision’s Holographic Fingerprint™ technology, enabling instant and reliable product verification for workshops, distributors, and end customers.
Combining Security with Usability
When selecting an anti-counterfeiting solution, BILSTEIN prioritized two key factors: maximum security and outstanding usability.
The new label allows users to verify product authenticity within seconds directly on the packaging, using any smartphone. By simply scanning the QR code, users are guided to a web-based verification page, making authentication possible without downloading an app. For users who prefer, verification can also be completed via a dedicated app. The intuitive process ensures that authentication is fast and seamless: scan the code, complete the check, and instantly receive confirmation whether the product is genuine.
This gives customers confidence that they are holding a genuine product.
“For us, it was essential that product authentication is not only highly secure, but also extremely easy to use. With Authentic Vision, verification works with any smartphone and requires no app download, making it fast and seamless for our customers.”
Lars Homner, Global Quality Manager, thyssenkrupp Bilstein GmbH
Protecting Millions of Products
In 2026 alone, BILSTEIN plans to equip approximately several million products with the new security label, marking a significant step in strengthening brand protection and customer trust worldwide.
By combining robust packaging with advanced authentication technology, BILSTEIN is setting a strong standard in the automotive aftermarket: more security, more transparency, and more confidence in every product.
To learn more about BILSTEIN’s new packaging and security strategy, visit their dedicated information page:
About Bilstein
BILSTEIN is a globally recognized brand in the automotive industry, known for its high-performance suspension systems and shock absorbers. With a strong heritage in engineering and innovation, BILSTEIN supplies premium products for original equipment and the aftermarket. Trusted by professionals and enthusiasts alike, the company stands for quality, reliability, and driving performance worldwide. For more information, visit bilstein.com
About Authentic Vision
Headquartered in Salzburg, Authentic Vision has rapidly emerged as a well trusted partner in Secure Product Digitalization, establishing a significant presence worldwide. The company initially focused on brand protection and swiftly expanded its expertise to serve fields with demanding security standards like the banking industry. Today, Authentic Vision’s impact is global, with its technologies being utilized daily in over 50 countries.
For additional information about this partnership, please contact:
marketing@authenticvision.com